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28 Jun 2017

In this digitized world, people are more likely to search regarding the product or service they want to buy and they love online shopping as well. This is why the brands and ecommerce businesses are trying hard to give their customers a memorable experience whenever they make any purchase. The success of a business depends on the developing and maintaining long term relations with their customers, so they will shop time and time again. From strong online presence to great branded custom shipping boxes, every business or brand needs to pay attention to the each and every point because even the smallest level gives the brand's image. Now both brands and ecommerce businesses are focusing on the shipping boxes or moving boxes to give their customers a great packaging and unboxing experience.

Why great packaging and unboxing experience is important?

·      In the ecommerce business, packaging is the first thing and a tactile experience a customer has with the brand. It conveys the brand's message, values and makes the first impression. So, every brand needs to make an impressive first impression and wants to give their customers a memorable experience in this challenging environment. So, it’s important for brands to book boxes for shipping that are branded to make a first good impression.

·       Secondly, customer satisfaction is the main concern and surveys show that only 11% of the customers (who shop online) are completely satisfied with the packaging. So, branded packaging will help in retaining the customers.

·     Moreover, the surveys revealed that 4 in every 10 ecommerce share the picture of their order on social platforms if it came in unique packaging or gift like box. It is the best and easy way to get noticed, advertise and attract more customers.

It shows that how premium packaging or great custom shipping boxes affect the customer behavior. Check out these 5 simple and easy ways to make your custom shipping boxes more branded that will surely create a memorable unboxing experience for your brand.

1. Custom boxes with random repeat print

The custom printed boxes with the brand name or logo give the opportunity to promote your brand while giving your customer an amazing unboxing experience. Consider using custom boxes covered with your branding i.e. brand name, logo or brand colors make them more interesting than the blank brown boxes. The boxes having a random repeat company name or logo look pretty and require a little work on your company side.

2. Custom tape

If printed shipping box is not your choice then the custom tape with your brand name or logo is an excellent choice. From printing the brand logo or name to choosing the color of tape there are so many options. The most popular style or designs include the custom shipping tape with rustic logo, minimal, handwritten logo, elegant or clean or quirky logo designs. Add more fun by using colored tape, the color representing your brand.

3. Custom ribbon

Using custom ribbon in packaging is a great way of branding.Tie the box with custom ribbon printed your logo or brand name. It will not only make your shipping box more branded but it will also give amazing gift-like unboxing experience to customers.

4. Color

Color is another best way to make shipping boxes more branded. Simple, book boxes for shipping in color that is close or similar to your brand color. The colored boxes look beautiful and there is no need to print the company name or logo because the color of the box itself will represent the brand or company. You can also use same colored tissue paper to wrap the product to add more fun. Many ecommerce businesses use colored moving boxes in UK and worldwide because it is very simple and effective branding trick.

5. Inserts

Packaging inserts are one of the best ways to make the shipping more branded. These are proven to increase the profit, customer loyalty and repeat purchases. It can be a sample, discount, gift, business card or even a handwritten thank you note. It is very cost effective and versatile way of building relations and retaining customers. So, don’t forget to add packaging insert in shipping boxes in UK and around the world.

If you’re looking for custom shipping boxes. There are many reputed companies who are offering wholesale boxes for shipping and lip balm containers free shipping in UK. 



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